Marketing Executive Driving Growth with Data, Innovation, and AI.

Accomplished marketing executive with 13+ years of experience driving transformative growth for top-tier brands. Expert in data-driven strategies, media measurement, and cross-functional team leadership. Proven ability to craft and execute innovative campaigns that align with organizational goals and exceed expectations. Specialize in B2B marketing, with a focus on technology and consulting sectors.

Specializing in fractional CMO services, agency services, and more, I leverage deep expertise in data-driven strategies, media measurement, and cross-functional team leadership. Skilled in crafting and executing innovative campaigns that align with organizational goals and exceed expectations.

Recent accomplishments:
> AI-powered marketing: Successfully transitioned to an AI-personalized, full-funnel omni-channel marketing model, resulting in a 40% increase in sales opportunities.
> ABM success: Executed a successful ABM strategy for a IT consulting firm, driving a 289% increase in YoY Customer Lifetime Value.
> Global expansion: Developed integrated marketing campaigns globally, expanding market reach into three new regions and increasing sales by 10%.
> Infrastructure optimization: Implemented marketing infrastructure management systems (Hubspot, PowerBI, Salesforce) to streamline processes and increase efficiency.
> ROI improvement: Strategically adjusted a pet-food brand's marketing ecosystem, resulting in a 235% increase in ROI within 8 months.

Key strengths:
> Data-driven marketing: Develops and executes data-driven strategies across omni-channel platforms to achieve measurable results.
> Cross-functional leadership: Oversees and inspires high-performing teams to deliver exceptional outcomes.
> Client relationship management: Builds strong partnerships and fosters trust with clients.
Innovation: Pioneering new approaches and leveraging emerging technologies to drive business growth.