AL Horrocks Marketing

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SEO & SEM Specialist

Columbia Missouri

Years of Experience:

Average HOURLY RATE:

$50-$100

Contact

About

As a Search Marketing Strategist I help companies and brands achieve a positive return on ad spend and increase awareness through different online platforms. I do this by applying techniques for gaining organic growth, using paid search strategies, and utilizing analytics for making improved optimizations for marketing campaigns. In the future I'd like to continue using the skills I've acquired to create and build sustainable businesses in the e-commerce & lead gen environment.

My digital marketing career has placed me in opportunities to help individual clients with a $100k+ budgets per month. Including large brands such as Abt, Prive-Revaux, & Costco to smaller brands in local communities.

SKILLS:

• Paid Search
• PLA (Product Listing Ads)
• SEM
• SEO & Local SEO
• Copywriting
• Customer Segmentation
• A/B Testing
• Auction & Bid Strategy Management
• Data Analysis & Communication

INDUSTRY KNOWLEDGE & EXPERTISE:

• eCommerce
• Hospitality & Travel
• Blue Collar
• Local Businesses

TECHNOLOGIES

• CRM
• SEMrush
• HubSpot
• Google AdWords
• Microsoft AdWords
• Google Sheets
• Google Analytics (GA4)
• Microsoft Excel
• Microsoft Office
• GMB (Google My Business)
• Yext

Portfolio

Services Offered

Data Analysis & Optimization

E-Commerce

Google Analytics

Landing Page Copy

Lead Generation

PPC Marketing

SEM

Search Marketing

Platform Experience

Canva

Google Ads

Google Shopping

Microsoft (Bing)

Semrush

WordPress

Hear from our satisfied clients.

Alex brings an incredible attention to detail to every project that he works on & is an absolute rockstar! Any business would be lucky to have Alex on their team to help drive additional traffic & sales for their website. His honest & straight-forward work ethic allow him to find opportunities for growth & optimization within Digital Marketing campaigns that others might overlook. I have been thor

Michael Orrison - Digital Marketing Consultant

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Michael Orrison - Digital Marketing Consultant

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Alex is an extremely hard worker with a curious mindset. He excels at diving right into challenges across various areas of paid and organic search marketing. He never hesitates to offer assistance to team members and is always staying on top of industry trends. Alex is a pleasure to work with and I know I can trust him to complete quality work for his clients and offer a helping hand to anyone he

Lisa McGivney - VP of Marketing at GCommerce

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Alex's expertise is incredibly valuable to us as an agency when it comes to e-commerce paid ads. We seek out his niche expertise & strategic insights for key projects.

Hailey Friedman - Cofounder at Growth Marketing Pro

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